VantagePointe Benefit Solutions

About Us

VantagePointe Benefit Solutions is an independent insurance agency dedicated to serving our clients, who are like family to us. We have experts to help with your insurance, Medicare, and retirement planning needs. Whether you have questions about your current benefits or are exploring new plan options, we're here to assist you. Working with us means benefiting from the expertise of seasoned professionals at no additional cost to you. Let's find coverage that gives you peace of mind, together. The independent agents at VantagePointe Benefit Solutions help families and small businesses across Michigan and California and beyond.


Who We Are

Our Purpose, Cause and Passion

Building relationships with the right people & the right strategies

We believe lasting success is built on meaningful relationships. That's why we're committed to partnering with the right clients, collaborating with the right people, and fostering a team culture rooted in trust, respect, and shared goals.



Our approach is intentional. We don't rely on chance or quick fixes—we create thoughtful strategies that solve problems, create opportunities, and deliver lasting results.


Every decision we make is guided by purpose, strengthened by relationships, and driven by a commitment to helping our clients and our team succeed together.

Bringing order & understanding to the chaos

Complexity can be overwhelming. Whether it's navigating challenges, managing change, or making important decisions, it's easy to get lost in the noise.

That's where we come in.


Our strength is transforming complexity into clarity. We simplify the complicated, create structure where there is uncertainty, and provide practical strategies that help our clients move forward with confidence.


We don't just solve problems—we bring understanding, direction, and peace of mind, empowering our clients to focus on what matters most.

Our Core Values

The principles that guide how our team serves you:

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Teamwork

We succeed together. We communicate openly, support one another, and celebrate shared wins. By working as a team, we deliver the best results for our clients.

Black user silhouette with a heart icon at the chest

Servant's Heart

People come first. We lead by serving, treating everyone with kindness, respect, and a genuine desire to help. We look for ways to make a positive difference every day.

Good Humor

We believe work should be enjoyable. We bring positive energy, humility, and a sense of humor to what we do, creating an environment where people enjoy working together while staying focused on excellence.

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Leadership

We lead through action, accountability, and integrity. Every team member is empowered to take initiative, solve problems, and set the standard for excellence, regardless of their role.

Black silhouette of a head with a flame icon inside the brain area.

Passion

We care deeply about our work, our customers, and our mission. Our passion drives us to continuously improve, exceed expectations, and take pride in everything we do.

Meet Our Dedicated Team

Meet our dedicated team of experienced insurance brokers. We work together to create a personalized plan and find the coverage that works for you. Service is at the heart of what we do.

Rob B. Hurd
Principal
(877) 762-4873
rhurd@vpfgroup.com
Leslie A. Hurd
Principal
(877) 762-4873
lhurd@vantagepointebenefits.com
Jenna L. Hurd-Begg
Principal
(877) 762-4873
jhurd-begg@vpfgroup.com
Jeffry D. DeKam
Partner/Benefits Advisor/Market Development Coordinator
(616) 320-2812
jdekam@vantagepointebenefits.com
Joe Hughes
Partner/Benefits Advisor
(616) 320-2811
jhughes@vantagepointebenefits.com
Darrick R. Hurd
Partner/Benefits Advisor
(760) 809-3998
dhurd@vantagepointebenefits.com
Jeff Thomas
Partner/Benefits Advisor
(517) 242-5558
jthomas@vantagepointebenefits.com
Natalie A. Hankey
Operations Director
(877) 762-4873
nhankey@vantagepointebenefits.com
Judson Burpee
Employee Benefits Account Manager
(877) 762-4873
jburpee@vantagepointebenefits.com
Landen Hurd
Client Success & Technology Manager
(269) 781-7199
landenhurd@vantagepointebenefits.com
Heidi Riggs
Administration
(269) 781-7199
hriggs@vpfgroup.com
Aleah Yinger
Administrative Assistant
(877) 762-4873
ayinger@vantagepointebenefits.com
Jessica Cooly
Benefits Advisor
877-762-4873
jcooley@vantagepointebenefits.com

Summary of SERVICES

What We Offer


MEDICARE


Health Insurance


Life Insurance



Group Benefits


Supplemental Insurance


Dental & Vision Insurance



Retirement Planning


Property & Casualty Insurance


Annuities


Black silhouette map of Michigan with Upper and Lower Peninsulas on a white background

Service Area

Proud to Call Michigan and California Home

VantagePointe Benefit Solutions is proud to serve communities across Michigan and California, with offices in Marshall and Grand Rapids, MI.